According to a survey conducted in June 2021, 12 percent of Italian consumers were extremely likely to regularly purchase plant-based cheese if the taste and texture were identical to conventional cheese, and 17 percent were very likely to purchase it. On the other hand, 22 percent were not likely to purchase it at all.
Likelihood of regularly purchasing plant-based cheese in Italy as of June 2021
The question was originally stated by the source as: "Imagine that you've had the opportunity to try plant-based cheese products, and the taste and texture were identical to conventional cheese products. How likely are you to purchase plant-based cheese products regularly?"
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ProVeg. (November 1, 2021). Likelihood of regularly purchasing plant-based cheese in Italy as of June 2021 [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1331541/italy-likelihood-to-purchase-plant-based-cheese/
ProVeg. "Likelihood of regularly purchasing plant-based cheese in Italy as of June 2021." Chart. November 1, 2021. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1331541/italy-likelihood-to-purchase-plant-based-cheese/
ProVeg. (2021). Likelihood of regularly purchasing plant-based cheese in Italy as of June 2021. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1331541/italy-likelihood-to-purchase-plant-based-cheese/
ProVeg. "Likelihood of Regularly Purchasing Plant-based Cheese in Italy as of June 2021." Statista, Statista Inc., 1 Nov 2021, https://www.statista.com/statistics/1331541/italy-likelihood-to-purchase-plant-based-cheese/
ProVeg, Likelihood of regularly purchasing plant-based cheese in Italy as of June 2021 Statista, https://www.statista.com/statistics/1331541/italy-likelihood-to-purchase-plant-based-cheese/ (last visited January 08, 2025)
Likelihood of regularly purchasing plant-based cheese in Italy as of June 2021 [Graph], ProVeg, November 1, 2021. [Online]. Available: https://www.statista.com/statistics/1331541/italy-likelihood-to-purchase-plant-based-cheese/
