According to a survey conducted in summer 2022, the United States was the country where most consumers had purchased an item of fashion outside of their gender identity, with 36 percent. Only a quarter of consumers from Spain had bought such an item of clothing, but in the same survey 85 percent of Spanish consumers were thinking about shopping for more gender neutral fashion.
Share of consumers who have already purchased a fashion item outside their gender identity as of 2022, by country
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Klarna. (September 6, 2022). Share of consumers who have already purchased a fashion item outside their gender identity as of 2022, by country [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1331365/gender-fluid-apparel-purchase-worldwide/
Klarna. "Share of consumers who have already purchased a fashion item outside their gender identity as of 2022, by country." Chart. September 6, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1331365/gender-fluid-apparel-purchase-worldwide/
Klarna. (2022). Share of consumers who have already purchased a fashion item outside their gender identity as of 2022, by country. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1331365/gender-fluid-apparel-purchase-worldwide/
Klarna. "Share of Consumers Who Have Already Purchased a Fashion Item outside Their Gender Identity as of 2022, by Country." Statista, Statista Inc., 6 Sep 2022, https://www.statista.com/statistics/1331365/gender-fluid-apparel-purchase-worldwide/
Klarna, Share of consumers who have already purchased a fashion item outside their gender identity as of 2022, by country Statista, https://www.statista.com/statistics/1331365/gender-fluid-apparel-purchase-worldwide/ (last visited December 22, 2024)
Share of consumers who have already purchased a fashion item outside their gender identity as of 2022, by country [Graph], Klarna, September 6, 2022. [Online]. Available: https://www.statista.com/statistics/1331365/gender-fluid-apparel-purchase-worldwide/
