Results of a survey released in mid-2022 asking customers in the United States and the United Kingdom about their opinions on diverse advertising show that half of the respondents agreed they would recommend products or services that were advertised in an inclusive and representative way. What is more, 45 percent said they were more likely to buy such products or services.
Attitude of customers towards diverse and inclusive advertising in the United States and the United Kingdom as of July 2022
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Attitude of customers towards diverse and inclusive advertising in the United States and the United Kingdom as of July 2022
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Business Wire. (July 25, 2022). Attitude of customers towards diverse and inclusive advertising in the United States and the United Kingdom as of July 2022 [Graph]. In Statista. Retrieved April 02, 2025, from https://www.statista.com/statistics/1331225/customer-attitude-diversity-inclusion-in-advertising-us-uk/
Business Wire. "Attitude of customers towards diverse and inclusive advertising in the United States and the United Kingdom as of July 2022." Chart. July 25, 2022. Statista. Accessed April 02, 2025. https://www.statista.com/statistics/1331225/customer-attitude-diversity-inclusion-in-advertising-us-uk/
Business Wire. (2022). Attitude of customers towards diverse and inclusive advertising in the United States and the United Kingdom as of July 2022. Statista. Statista Inc.. Accessed: April 02, 2025. https://www.statista.com/statistics/1331225/customer-attitude-diversity-inclusion-in-advertising-us-uk/
Business Wire. "Attitude of Customers towards Diverse and Inclusive Advertising in The United States and The United Kingdom as of July 2022." Statista, Statista Inc., 25 Jul 2022, https://www.statista.com/statistics/1331225/customer-attitude-diversity-inclusion-in-advertising-us-uk/
Business Wire, Attitude of customers towards diverse and inclusive advertising in the United States and the United Kingdom as of July 2022 Statista, https://www.statista.com/statistics/1331225/customer-attitude-diversity-inclusion-in-advertising-us-uk/ (last visited April 02, 2025)
Attitude of customers towards diverse and inclusive advertising in the United States and the United Kingdom as of July 2022 [Graph], Business Wire, July 25, 2022. [Online]. Available: https://www.statista.com/statistics/1331225/customer-attitude-diversity-inclusion-in-advertising-us-uk/
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