Applications of AI in marketing in the UK 2023

Published by Statista Research Department, Jul 25, 2024

During a mid-2024 survey carried out in the United Kingdom, nearly one in two responding marketers stated they were planning to use artificial intelligence (AI) to create more targeted and personalized content. One in three was planning to use AI to create hypotheses for experiments.

Leading applications of artificial intelligence (AI) in marketing in the United Kingdom (UK) as of June 2024

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

June 2024

Region

United Kingdom

Survey time period

as of June 2024

Number of respondents

100 respondents

Special properties

among marketers

Supplementary notes

The source does not provide information about the time the survey was carried out. The date provided is the publication date. 

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Artificial intelligence (AI) in marketing in the United Kingdom "

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Artificial intelligence (AI) in marketing in the United Kingdom

Overview

7

Take-up & application

8

Marketer insights

8

Consumer insights

8

Further Content: You might find this interesting as well

Topics

Artificial intelligence (AI) use in marketing in the UKAdvertising in the UKProgrammatic advertising in the UKArtificial intelligence (AI) use in marketing Digital advertising in the UK
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.