In 2023, British American Tobacco's modern oral products made the majority of their revenue in Europe and the Americas (excluding the U.S.), reaching 482 million British pounds. Revenue in Asia-Pacific, the Middle East and Africa amounted to about 32 million British pounds.
Revenue of Modern Oral in 2023, by region
(in million British pounds)
Characteristic
Revenue in million British pounds
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In 2023, the source revised its regional structure (from four to three): US, AME & APMEA.
Americas & Europe (AME): Belgium, Brazil, Canada, Chile, Colombia, Czechia, Denmark, France, Germany, Hungary, Italy, Mexico, Netherlands, Poland, Romania, Spain, Switzerland, Ukraine, UK.
Asia-Pacific, Middle East and Africa (APMEA): Australia, Bangladesh, Japan, Kazakhstan, Malaysia, New Zealand, Pakistan, Saudi Arabia, South Africa, South Korea, Taiwan, Vietnam.
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British American Tobacco. (February 8, 2024). Revenue of Modern Oral in 2023, by region (in million British pounds) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1330882/modern-oral-revenue-by-region/
British American Tobacco. "Revenue of Modern Oral in 2023, by region (in million British pounds)." Chart. February 8, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1330882/modern-oral-revenue-by-region/
British American Tobacco. (2024). Revenue of Modern Oral in 2023, by region (in million British pounds). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1330882/modern-oral-revenue-by-region/
British American Tobacco. "Revenue of Modern Oral in 2023, by Region (in Million British Pounds)." Statista, Statista Inc., 8 Feb 2024, https://www.statista.com/statistics/1330882/modern-oral-revenue-by-region/
British American Tobacco, Revenue of Modern Oral in 2023, by region (in million British pounds) Statista, https://www.statista.com/statistics/1330882/modern-oral-revenue-by-region/ (last visited August 24, 2024)
Revenue of Modern Oral in 2023, by region (in million British pounds) [Graph], British American Tobacco, February 8, 2024. [Online]. Available: https://www.statista.com/statistics/1330882/modern-oral-revenue-by-region/