According to a survey conducted among companies in the United Kingdom, Belgium, Germany, Spain, and France in July 2022, 20.76 percent of respondents said they invested in sustainable marketing strategies for their brand image. Over 18 percent mentioned they did so to increase sales. Conversely, respondents who said they invested in sustainable marketing because it was the right thing to do amounted to 13.93 percent.
Leading reasons why companies invest in sustainable marketing strategies according to marketers in selected European countries in July 2022
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Sortlist. (September 9, 2022). Leading reasons why companies invest in sustainable marketing strategies according to marketers in selected European countries in July 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1330880/top-reasons-companies-invest-in-sustainable-marketing-europe/
Sortlist. "Leading reasons why companies invest in sustainable marketing strategies according to marketers in selected European countries in July 2022." Chart. September 9, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1330880/top-reasons-companies-invest-in-sustainable-marketing-europe/
Sortlist. (2022). Leading reasons why companies invest in sustainable marketing strategies according to marketers in selected European countries in July 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1330880/top-reasons-companies-invest-in-sustainable-marketing-europe/
Sortlist. "Leading Reasons Why Companies Invest in Sustainable Marketing Strategies According to Marketers in Selected European Countries in July 2022." Statista, Statista Inc., 9 Sep 2022, https://www.statista.com/statistics/1330880/top-reasons-companies-invest-in-sustainable-marketing-europe/
Sortlist, Leading reasons why companies invest in sustainable marketing strategies according to marketers in selected European countries in July 2022 Statista, https://www.statista.com/statistics/1330880/top-reasons-companies-invest-in-sustainable-marketing-europe/ (last visited December 21, 2024)
Leading reasons why companies invest in sustainable marketing strategies according to marketers in selected European countries in July 2022 [Graph], Sortlist, September 9, 2022. [Online]. Available: https://www.statista.com/statistics/1330880/top-reasons-companies-invest-in-sustainable-marketing-europe/
