In 2022, TikTok influencer marketing videos of brands and companies that activated TikTok "limited time offer" campaigns and were sponsored by players from the food and drink industry reached 42.9 million views. The second strongest industry was fashion, having achieved 29.8 million views on the platform.
Number of TikTok influencer marketing 'limited time offer' videos in the United States and Canada in 2022, by views
(in millions)
Characteristic
Number of TikTok views in millions
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Methodology: All 9,700 analyzed videos were required to comply with proper FTC disclosure regulations, and were posted between January and December 2022, by creators based in the United States and Canada.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
NeoReach. (July 4, 2023). Number of TikTok influencer marketing 'limited time offer' videos in the United States and Canada in 2022, by views (in millions) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1330781/tiktok-influencer-marketing-limited-time-offer-campaigns-industry/
NeoReach. "Number of TikTok influencer marketing 'limited time offer' videos in the United States and Canada in 2022, by views (in millions)." Chart. July 4, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1330781/tiktok-influencer-marketing-limited-time-offer-campaigns-industry/
NeoReach. (2023). Number of TikTok influencer marketing 'limited time offer' videos in the United States and Canada in 2022, by views (in millions). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1330781/tiktok-influencer-marketing-limited-time-offer-campaigns-industry/
NeoReach. "Number of Tiktok Influencer Marketing 'limited Time Offer' Videos in The United States and Canada in 2022, by Views (in Millions)." Statista, Statista Inc., 4 Jul 2023, https://www.statista.com/statistics/1330781/tiktok-influencer-marketing-limited-time-offer-campaigns-industry/
NeoReach, Number of TikTok influencer marketing 'limited time offer' videos in the United States and Canada in 2022, by views (in millions) Statista, https://www.statista.com/statistics/1330781/tiktok-influencer-marketing-limited-time-offer-campaigns-industry/ (last visited July 22, 2024)
Number of TikTok influencer marketing 'limited time offer' videos in the United States and Canada in 2022, by views (in millions) [Graph], NeoReach, July 4, 2023. [Online]. Available: https://www.statista.com/statistics/1330781/tiktok-influencer-marketing-limited-time-offer-campaigns-industry/