According to a survey conducted in the United States in 2021, Booking.com was the travel accommodation service with the best social media presence for users with high education and low education levels alike. Among users with high education, Airbnb was the second most popular travel accommodation brand, with 27 percent of respondents in this category reporting to prefer the platform.
Travel accommodation brand with the leading social media presence according to consumers in the United States as of August 2021, by education level
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Latana. (August 23, 2022). Travel accommodation brand with the leading social media presence according to consumers in the United States as of August 2021, by education level [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1330680/us-leading-social-media-presence-travel-accommodation-services-education/
Latana. "Travel accommodation brand with the leading social media presence according to consumers in the United States as of August 2021, by education level." Chart. August 23, 2022. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1330680/us-leading-social-media-presence-travel-accommodation-services-education/
Latana. (2022). Travel accommodation brand with the leading social media presence according to consumers in the United States as of August 2021, by education level. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1330680/us-leading-social-media-presence-travel-accommodation-services-education/
Latana. "Travel Accommodation Brand with The Leading Social Media Presence According to Consumers in The United States as of August 2021, by Education Level." Statista, Statista Inc., 23 Aug 2022, https://www.statista.com/statistics/1330680/us-leading-social-media-presence-travel-accommodation-services-education/
Latana, Travel accommodation brand with the leading social media presence according to consumers in the United States as of August 2021, by education level Statista, https://www.statista.com/statistics/1330680/us-leading-social-media-presence-travel-accommodation-services-education/ (last visited January 09, 2025)
Travel accommodation brand with the leading social media presence according to consumers in the United States as of August 2021, by education level [Graph], Latana, August 23, 2022. [Online]. Available: https://www.statista.com/statistics/1330680/us-leading-social-media-presence-travel-accommodation-services-education/