Around 68 percent of consumers paid attention to commercials in Brazil as of 2021. According to the survey, 71 percent of the audience aged 12 to 19 years paid attention to advertising, the highest percentage among the age groups.
Share of consumers who pay attention to commercials in Brazil in 2021, by age group
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Kantar Ibope Media. (June 14, 2022). Share of consumers who pay attention to commercials in Brazil in 2021, by age group [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1330544/share-of-consumers-paying-attention-to-commercials-in-brazil-by-age/
Kantar Ibope Media. "Share of consumers who pay attention to commercials in Brazil in 2021, by age group." Chart. June 14, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1330544/share-of-consumers-paying-attention-to-commercials-in-brazil-by-age/
Kantar Ibope Media. (2022). Share of consumers who pay attention to commercials in Brazil in 2021, by age group. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1330544/share-of-consumers-paying-attention-to-commercials-in-brazil-by-age/
Kantar Ibope Media. "Share of Consumers Who Pay Attention to Commercials in Brazil in 2021, by Age Group." Statista, Statista Inc., 14 Jun 2022, https://www.statista.com/statistics/1330544/share-of-consumers-paying-attention-to-commercials-in-brazil-by-age/
Kantar Ibope Media, Share of consumers who pay attention to commercials in Brazil in 2021, by age group Statista, https://www.statista.com/statistics/1330544/share-of-consumers-paying-attention-to-commercials-in-brazil-by-age/ (last visited July 22, 2024)
Share of consumers who pay attention to commercials in Brazil in 2021, by age group [Graph], Kantar Ibope Media, June 14, 2022. [Online]. Available: https://www.statista.com/statistics/1330544/share-of-consumers-paying-attention-to-commercials-in-brazil-by-age/