For over 60 percent of Russians, availability of discounts and special offers was the most important factor determining their choice of clothing and footwear brands, according to a survey from May 2022. High product quality was the second leading driver, also named by about six out of ten respondents.
Main factors driving selection of clothing and footwear brands in Russia in 2022
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Technologies of Trust. (June 1, 2022). Main factors driving selection of clothing and footwear brands in Russia in 2022 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
Technologies of Trust. "Main factors driving selection of clothing and footwear brands in Russia in 2022." Chart. June 1, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
Technologies of Trust. (2022). Main factors driving selection of clothing and footwear brands in Russia in 2022. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
Technologies of Trust. "Main Factors Driving Selection of Clothing and Footwear Brands in Russia in 2022." Statista, Statista Inc., 1 Jun 2022, https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
Technologies of Trust, Main factors driving selection of clothing and footwear brands in Russia in 2022 Statista, https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/ (last visited December 22, 2024)
Main factors driving selection of clothing and footwear brands in Russia in 2022 [Graph], Technologies of Trust, June 1, 2022. [Online]. Available: https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/