For over 60 percent of Russians, availability of discounts and special offers was the most important factor determining their choice of clothing and footwear brands, according to a survey from May 2022. High product quality was the second leading driver, also named by about six out of ten respondents.
Main factors driving selection of clothing and footwear brands in Russia in 2022
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Main factors driving selection of clothing and footwear brands in Russia in 2022
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Learn more about how Statista can support your business.
Technologies of Trust. (June 1, 2022). Main factors driving selection of clothing and footwear brands in Russia in 2022 [Graph]. In Statista. Retrieved February 22, 2025, from https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
Technologies of Trust. "Main factors driving selection of clothing and footwear brands in Russia in 2022." Chart. June 1, 2022. Statista. Accessed February 22, 2025. https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
Technologies of Trust. (2022). Main factors driving selection of clothing and footwear brands in Russia in 2022. Statista. Statista Inc.. Accessed: February 22, 2025. https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
Technologies of Trust. "Main Factors Driving Selection of Clothing and Footwear Brands in Russia in 2022." Statista, Statista Inc., 1 Jun 2022, https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
Technologies of Trust, Main factors driving selection of clothing and footwear brands in Russia in 2022 Statista, https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/ (last visited February 22, 2025)
Main factors driving selection of clothing and footwear brands in Russia in 2022 [Graph], Technologies of Trust, June 1, 2022. [Online]. Available: https://www.statista.com/statistics/1330510/clothing-and-footwear-brand-choice-factors-russia/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.