In a survey conducted in February 2022, approximately 34 percent of respondents in the United States said that they impulsively bought an item online to treat themselves. As for around a fifth of respondents, it was the ease of purchase that drove their impulse buying online.
Main reasons driving impulse online purchases of grocery products in the United States in 2022
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Ipsos. (August 2, 2022). Main reasons driving impulse online purchases of grocery products in the United States in 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1330474/top-reasons-for-grocery-impulse-purchases-online-united-states/
Ipsos. "Main reasons driving impulse online purchases of grocery products in the United States in 2022." Chart. August 2, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1330474/top-reasons-for-grocery-impulse-purchases-online-united-states/
Ipsos. (2022). Main reasons driving impulse online purchases of grocery products in the United States in 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1330474/top-reasons-for-grocery-impulse-purchases-online-united-states/
Ipsos. "Main Reasons Driving Impulse Online Purchases of Grocery Products in The United States in 2022." Statista, Statista Inc., 2 Aug 2022, https://www.statista.com/statistics/1330474/top-reasons-for-grocery-impulse-purchases-online-united-states/
Ipsos, Main reasons driving impulse online purchases of grocery products in the United States in 2022 Statista, https://www.statista.com/statistics/1330474/top-reasons-for-grocery-impulse-purchases-online-united-states/ (last visited December 21, 2024)
Main reasons driving impulse online purchases of grocery products in the United States in 2022 [Graph], Ipsos, August 2, 2022. [Online]. Available: https://www.statista.com/statistics/1330474/top-reasons-for-grocery-impulse-purchases-online-united-states/
