Brazil: leading messenger app users 2024, by urbanity

Published by
Tiago Bianchi,
Sep 9, 2024

According to a 2024 survey, the majority of the messenger app users in Brazil lived in large cities with populations between 100 thousand to 1 million inhabitants. In contrast, most of the users of Snapchat and iMessage lived in megacities with over 5 million inhabitants. Moreover, besides being used by more than 93 percent of the country's population, WhatsApp users were the most representative of which type of community where messenger app users lived.

Distribution of leading messenger app users in Brazil as of August 2024, by urbanity

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

September 2024

Region

Brazil

Survey time period

January to August 2024

Number of respondents

1,013*

Age group

18-64 years

Special properties

messenger app users in Brazil

Method of interview

Online survey

Supplementary notes

Original questions:

Single pick: "In what type of community do you live?’’
Multi pick: "Which instant messenger or video call services do you use regularly?"

The Community types are defined as follows:

Rural community: under 5,000 inhabitants
Small town: 5,000 to 20,000 inhabitants
Medium-sized town: 20,000 to 100,000 inhabitants Large city: 100,000 to 500,000 inhabitants / 500,000 to 1,000,000 inhabitants
City with over 1 million inhabitants: 1,000,000 to 5,000,000 inhabitants
Megacity with over 5 million inhabitants: 5,000,000 to 10,000,000 inhabitants / 10,000,000 and more inhabitants

Base for each app:

* Users of messaging apps (total) n=1,013
Discord users n=161
Facebook Messenger users n=398
Google Chat users n=197
iMessage users n=83
Snapchat users n=383
Telegram users n=383
WhatsApp users n=919

** The data for Snapchat users was obtained via Statista's Social Media Brand Report instead of the Messenger's brand report for this statistic.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Social media and politics in Brazil "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Social media and politics in Brazil

Overview

8

Social media demographics

8

News consumption

6

Political information

8

Digital political participation

7

2022 Elections

8

Spotlight: digital campaign and advertising

6

Further Content: You might find this interesting as well

Topics

Social media and politics in BrazilWhatsApp in BrazilSocial media and politics in the United StatesDigital advertising in BrazilPresidential elections in Brazil 2022
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.