Use of social media and metaverse in B2B purchases in the U.S. 2022
Virtual demonstrations of products and services are gaining popularity in business-to-business (B2B) e-commerce. A survey carried out in the United States showed that seven in ten professionals made business purchases after a presentation on the metaverse or virtual reality, and another 21 percent of them did not have the chance but would be interested to try this out.
