In June 2024, mobile accounted for an estimated 79.9 percent of Venezuela's digital advertising spending, the highest share among the displayed Latin American markets. In Ecuador, it reached almost 78.2 percent, while in Peru it stood below 71 percent.
Distribution of digital advertising spending in selected markets in Latin America in June 2024, by device
estimates; including display, video, and text formats on open web, social (Facebook, YouTube), and retail media, both on mobile and desktop devices; excluding search
Supplementary notes
* Puerto Rico was included in the ranking despite being an unincorporated territory of the United States.
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Admetricks. (July 9, 2024). Distribution of digital advertising spending in selected markets in Latin America in June 2024, by device [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1330153/digital-ad-spend-latin-america-device-country/
Admetricks. "Distribution of digital advertising spending in selected markets in Latin America in June 2024, by device." Chart. July 9, 2024. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1330153/digital-ad-spend-latin-america-device-country/
Admetricks. (2024). Distribution of digital advertising spending in selected markets in Latin America in June 2024, by device. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1330153/digital-ad-spend-latin-america-device-country/
Admetricks. "Distribution of Digital Advertising Spending in Selected Markets in Latin America in June 2024, by Device." Statista, Statista Inc., 9 Jul 2024, https://www.statista.com/statistics/1330153/digital-ad-spend-latin-america-device-country/
Admetricks, Distribution of digital advertising spending in selected markets in Latin America in June 2024, by device Statista, https://www.statista.com/statistics/1330153/digital-ad-spend-latin-america-device-country/ (last visited December 23, 2024)
Distribution of digital advertising spending in selected markets in Latin America in June 2024, by device [Graph], Admetricks, July 9, 2024. [Online]. Available: https://www.statista.com/statistics/1330153/digital-ad-spend-latin-america-device-country/