In 2022, a survey among consumers in the United States asked them about their perception of the frequency of receiving email marketing. Exactly half of respondents - 50 percent - said that they received emails from brands too frequently, whereas three percent stated they did not receive such email frequently enough.
Consumer perception of email marketing frequency in the United Stated as of July 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Lob. (July 27, 2022). Consumer perception of email marketing frequency in the United Stated as of July 2022 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1329835/email-marketing-frequency-perception-usa/
Lob. "Consumer perception of email marketing frequency in the United Stated as of July 2022." Chart. July 27, 2022. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1329835/email-marketing-frequency-perception-usa/
Lob. (2022). Consumer perception of email marketing frequency in the United Stated as of July 2022. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1329835/email-marketing-frequency-perception-usa/
Lob. "Consumer Perception of Email Marketing Frequency in The United Stated as of July 2022." Statista, Statista Inc., 27 Jul 2022, https://www.statista.com/statistics/1329835/email-marketing-frequency-perception-usa/
Lob, Consumer perception of email marketing frequency in the United Stated as of July 2022 Statista, https://www.statista.com/statistics/1329835/email-marketing-frequency-perception-usa/ (last visited October 31, 2024)
Consumer perception of email marketing frequency in the United Stated as of July 2022 [Graph], Lob, July 27, 2022. [Online]. Available: https://www.statista.com/statistics/1329835/email-marketing-frequency-perception-usa/
