Types of products purchased during live commerce broadcasts in Poland 2023-2024

Published by
Adriana Sas,
Jul 9, 2024

The most purchased products during live commerce broadcasts in Poland in 2024 were adult clothing, followed by footwear and accessories.

Types of products purchased during live commerce broadcasts in Poland from 2023 to 2024

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Release date

July 2024

Region

Poland

Survey time period

2023 to 2024

Number of respondents

124 respondents

Age group

18 years and older

Special properties

Respondents who have ever made a purchase during a broadcast live commerce

Method of interview

Computer-assisted web interviews (CAWI)

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