Media viewership in Australia 2017-2021

Published by
Christopher Hughes,
Apr 10, 2024
In June 2021, a survey conducted among Australian viewers showed that approximately 58 percent watched online subscription services within the previous seven days. This reflected an evident shift in viewing behaviors in Australia, as viewership of online subscription surpassed traditional free-to-air content for the first time since 2017.

Media viewing behaviors among viewers in Australia from June 2017 to June 2021

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Release date

July 2022

Region

Australia

Survey time period

June 2017 to June 2021

Number of respondents

3,586 respondents

Age group

18 years and older

Special properties

respondents in June 2021

Method of interview

Telephone interviews and online survey

Supplementary notes

Note: According to the source, catch-up TV is a streaming service for free-to-air programs (e.g. ABC iview, 9Now or 7Plus).
Original question: "Which of the following have you personally watched in the past 7 days at home or elsewhere?"

*Viewership for free videos on an online platform was not asked in 2017.

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