Consumers buying food online in the Netherlands 2020-2024, by gender

Published by
Koen van Gelder,
Dec 6, 2024

In 2024, Dutch women purchased more food and drinks over the internet than Dutch men, with 23 and 20, respectively. In addition, the percentage of food and beverage online buyers decreased about two percentage point in for men, compared to the year before.

Share of consumers purchasing food and drinks online in the Netherlands from 2020 to 2024, by gender

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Source

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Release date

September 2024

Region

Netherlands

Survey time period

2020 to 2024

Number of respondents

5,000 respondents

Age group

16-74 years

Special properties

consumers living in the Netherlands, excluding the population living in institutions, homes and shelters

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

This question was phrased by the source as follows: "Have you bought food and drinks via the internet for private use in the past 3 months?".

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