In 2023, WPP topped the list of most creative media holdings worldwide, with over 6.2 thousand points in the presented creativity ranking. Omnicom Group and Interpublic Group (IPG) followed with around 6.1 thousand and 4.2 thousand points, respectively. Altogether, the top three holdings had more than twice as many points as the following six organizations ranked. Meanwhile, WPP, Omnicom, and Publicis were the world's top advertising holdings by revenue in 2022.
Most creative media holding groups worldwide in 2023
(index score)
The source provides the following information about the methodology: "The WARC Creative 100 is a ranking of the world’s most awarded campaigns and companies for creativity. It compiles the results of award shows that ran the year prior to its publication (e.g. the 2024 rankings reflect the results of award shows that ran in 2023)."
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
WARC. (March 9, 2024). Most creative media holding groups worldwide in 2023 (index score) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1327390/most-creative-media-holding-groups-worldwide/
WARC. "Most creative media holding groups worldwide in 2023 (index score)." Chart. March 9, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1327390/most-creative-media-holding-groups-worldwide/
WARC. (2024). Most creative media holding groups worldwide in 2023 (index score). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1327390/most-creative-media-holding-groups-worldwide/
WARC. "Most Creative Media Holding Groups Worldwide in 2023 (Index Score)." Statista, Statista Inc., 9 Mar 2024, https://www.statista.com/statistics/1327390/most-creative-media-holding-groups-worldwide/
WARC, Most creative media holding groups worldwide in 2023 (index score) Statista, https://www.statista.com/statistics/1327390/most-creative-media-holding-groups-worldwide/ (last visited December 21, 2024)
Most creative media holding groups worldwide in 2023 (index score) [Graph], WARC, March 9, 2024. [Online]. Available: https://www.statista.com/statistics/1327390/most-creative-media-holding-groups-worldwide/
