Launched in 2016, TikTok rose to be one of the most popular social app and video platform for global users. In 2021, TikTok had approximately 656 million global users. This figure was projected to increase by around 15 percent year-over-year, reaching 755 million users in 2022. TikTok global installs peaked at the end of 2019, with the app amassing over 318 million downloads. During 2020 and 2021, TikTok download trends experienced a slower growth, amassing 173 million downloads from users worldwide during the last quarter of 2021.
Number of TikTok users worldwide from 2020 to 2025
(in millions)
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eMarketer. (June 1, 2022). Number of TikTok users worldwide from 2020 to 2025 (in millions) [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1327116/number-of-global-tiktok-users/
eMarketer. "Number of TikTok users worldwide from 2020 to 2025 (in millions)." Chart. June 1, 2022. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1327116/number-of-global-tiktok-users/
eMarketer. (2022). Number of TikTok users worldwide from 2020 to 2025 (in millions). Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1327116/number-of-global-tiktok-users/
eMarketer. "Number of Tiktok Users Worldwide from 2020 to 2025 (in Millions)." Statista, Statista Inc., 1 Jun 2022, https://www.statista.com/statistics/1327116/number-of-global-tiktok-users/
eMarketer, Number of TikTok users worldwide from 2020 to 2025 (in millions) Statista, https://www.statista.com/statistics/1327116/number-of-global-tiktok-users/ (last visited November 03, 2024)
Number of TikTok users worldwide from 2020 to 2025 (in millions) [Graph], eMarketer, June 1, 2022. [Online]. Available: https://www.statista.com/statistics/1327116/number-of-global-tiktok-users/