As of June 2022, around 41.4 percent of Generation-Z consumers in China had a monthly online spending power of between 1,000 and 1,999 yuan. Over 30 percent of Gen-Zs were capable of spending more than 2,000 yuan online, up by 2.7 percent compared to last year.
Distribution of online spending capability among Generation Z consumers in China as of June 2022
Characteristic
Share of Gen-Z consumers
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
QuestMobile. (August 16, 2022). Distribution of online spending capability among Generation Z consumers in China as of June 2022 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1326837/china-online-spending-power-of-gen-z-consumers/
QuestMobile. "Distribution of online spending capability among Generation Z consumers in China as of June 2022." Chart. August 16, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1326837/china-online-spending-power-of-gen-z-consumers/
QuestMobile. (2022). Distribution of online spending capability among Generation Z consumers in China as of June 2022. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1326837/china-online-spending-power-of-gen-z-consumers/
QuestMobile. "Distribution of Online Spending Capability among Generation Z Consumers in China as of June 2022." Statista, Statista Inc., 16 Aug 2022, https://www.statista.com/statistics/1326837/china-online-spending-power-of-gen-z-consumers/
QuestMobile, Distribution of online spending capability among Generation Z consumers in China as of June 2022 Statista, https://www.statista.com/statistics/1326837/china-online-spending-power-of-gen-z-consumers/ (last visited August 25, 2024)
Distribution of online spending capability among Generation Z consumers in China as of June 2022 [Graph], QuestMobile, August 16, 2022. [Online]. Available: https://www.statista.com/statistics/1326837/china-online-spending-power-of-gen-z-consumers/