According to a survey on online shopping behavior conducted by Rakuten Insight in June 2022, 92 percent of respondents in Indonesia stated that they shopped from e-commerce marketplaces in the past three months. Among the leading e-commerce marketplaces in Indonesia are Tokopedia, Shopee, and Lazada. In comparison, only nine percent of respondents shopped from retailer and brand websites.
Preferred online shopping channels in the past three months among consumers in Indonesia as of June 2022
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Rakuten Insight. (July 19, 2022). Preferred online shopping channels in the past three months among consumers in Indonesia as of June 2022 [Graph]. In Statista. Retrieved December 20, 2024, from https://www.statista.com/statistics/1326402/indonesia-online-shopping-modes-in-the-past-three-months/
Rakuten Insight. "Preferred online shopping channels in the past three months among consumers in Indonesia as of June 2022." Chart. July 19, 2022. Statista. Accessed December 20, 2024. https://www.statista.com/statistics/1326402/indonesia-online-shopping-modes-in-the-past-three-months/
Rakuten Insight. (2022). Preferred online shopping channels in the past three months among consumers in Indonesia as of June 2022. Statista. Statista Inc.. Accessed: December 20, 2024. https://www.statista.com/statistics/1326402/indonesia-online-shopping-modes-in-the-past-three-months/
Rakuten Insight. "Preferred Online Shopping Channels in The past Three Months among Consumers in Indonesia as of June 2022." Statista, Statista Inc., 19 Jul 2022, https://www.statista.com/statistics/1326402/indonesia-online-shopping-modes-in-the-past-three-months/
Rakuten Insight, Preferred online shopping channels in the past three months among consumers in Indonesia as of June 2022 Statista, https://www.statista.com/statistics/1326402/indonesia-online-shopping-modes-in-the-past-three-months/ (last visited December 20, 2024)
Preferred online shopping channels in the past three months among consumers in Indonesia as of June 2022 [Graph], Rakuten Insight, July 19, 2022. [Online]. Available: https://www.statista.com/statistics/1326402/indonesia-online-shopping-modes-in-the-past-three-months/