At the end of June 2022, Snapchat launched its subscription service Snapchat+ which gives users in selected markets the possibility to access premium features and functionalities. In the first week of July, in-app purchase spending on Snapchat experienced a staggering increase in the United States, with users generating approximately 3.5 million U.S. dollars in revenue for the popular social messaging app. In recent years, subscription plans for social media platforms have become increasingly popular, with the most popular subscription apps reaching 8.5 billion U.S. dollars in revenues generated in the United States in 2021.
Weekly in-app spending on Snapchat in the United States from June 2022 to July 2022
(in 1,000 U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Sensor Tower. (July 1, 2022). Weekly in-app spending on Snapchat in the United States from June 2022 to July 2022 (in 1,000 U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1325602/snapchat-iap-spending-us/
Sensor Tower. "Weekly in-app spending on Snapchat in the United States from June 2022 to July 2022 (in 1,000 U.S. dollars)." Chart. July 1, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1325602/snapchat-iap-spending-us/
Sensor Tower. (2022). Weekly in-app spending on Snapchat in the United States from June 2022 to July 2022 (in 1,000 U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1325602/snapchat-iap-spending-us/
Sensor Tower. "Weekly In-app Spending on Snapchat in The United States from June 2022 to July 2022 (in 1,000 U.S. Dollars)." Statista, Statista Inc., 1 Jul 2022, https://www.statista.com/statistics/1325602/snapchat-iap-spending-us/
Sensor Tower, Weekly in-app spending on Snapchat in the United States from June 2022 to July 2022 (in 1,000 U.S. dollars) Statista, https://www.statista.com/statistics/1325602/snapchat-iap-spending-us/ (last visited November 21, 2024)
Weekly in-app spending on Snapchat in the United States from June 2022 to July 2022 (in 1,000 U.S. dollars) [Graph], Sensor Tower, July 1, 2022. [Online]. Available: https://www.statista.com/statistics/1325602/snapchat-iap-spending-us/
