As of January 2024, the majority of Facebook users in Nigeria that advertising firms could potentially reach were men (at 54.4 percent). On the other hand, nearly 46 percent of the Facebook ad audience were women. Overall, the number of Instagram users in Nigeria was forecast to increase by roughly 66 percent by 2028.
Share of Instagram users in Nigeria potentially reachable with advertising as of January 2024, by gender
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DataReportal, & Hootsuite, & We Are Social. (February 23, 2024). Share of Instagram users in Nigeria potentially reachable with advertising as of January 2024, by gender [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1325478/share-of-instagram-advertising-audience-in-nigeria-by-gender/
DataReportal, und Hootsuite, und We Are Social. "Share of Instagram users in Nigeria potentially reachable with advertising as of January 2024, by gender." Chart. February 23, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1325478/share-of-instagram-advertising-audience-in-nigeria-by-gender/
DataReportal, Hootsuite, We Are Social. (2024). Share of Instagram users in Nigeria potentially reachable with advertising as of January 2024, by gender. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1325478/share-of-instagram-advertising-audience-in-nigeria-by-gender/
DataReportal, and Hootsuite, and We Are Social. "Share of Instagram Users in Nigeria Potentially Reachable with Advertising as of January 2024, by Gender." Statista, Statista Inc., 23 Feb 2024, https://www.statista.com/statistics/1325478/share-of-instagram-advertising-audience-in-nigeria-by-gender/
DataReportal & Hootsuite & We Are Social, Share of Instagram users in Nigeria potentially reachable with advertising as of January 2024, by gender Statista, https://www.statista.com/statistics/1325478/share-of-instagram-advertising-audience-in-nigeria-by-gender/ (last visited December 22, 2024)
Share of Instagram users in Nigeria potentially reachable with advertising as of January 2024, by gender [Graph], DataReportal, & Hootsuite, & We Are Social, February 23, 2024. [Online]. Available: https://www.statista.com/statistics/1325478/share-of-instagram-advertising-audience-in-nigeria-by-gender/