According to a global 2021 report by Trustpilot, 86 percent of customer reviews flagged by businesses were one star reviews. Overall, six percent were two star reviews, and just three percent were five star online reviews. Almost half of all fake fake online reviews were five star reviews.
Distribution of Trustpilot reviews flagged by businesses in 2021, by star rating
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Share of reviews
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Trustpilot. (May 11, 2022). Distribution of Trustpilot reviews flagged by businesses in 2021, by star rating [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1324977/global-business-flagged-trustpilot-reviews-by-star-rating/
Trustpilot. "Distribution of Trustpilot reviews flagged by businesses in 2021, by star rating." Chart. May 11, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1324977/global-business-flagged-trustpilot-reviews-by-star-rating/
Trustpilot. (2022). Distribution of Trustpilot reviews flagged by businesses in 2021, by star rating. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1324977/global-business-flagged-trustpilot-reviews-by-star-rating/
Trustpilot. "Distribution of Trustpilot Reviews Flagged by Businesses in 2021, by Star Rating." Statista, Statista Inc., 11 May 2022, https://www.statista.com/statistics/1324977/global-business-flagged-trustpilot-reviews-by-star-rating/
Trustpilot, Distribution of Trustpilot reviews flagged by businesses in 2021, by star rating Statista, https://www.statista.com/statistics/1324977/global-business-flagged-trustpilot-reviews-by-star-rating/ (last visited August 24, 2024)
Distribution of Trustpilot reviews flagged by businesses in 2021, by star rating [Graph], Trustpilot, May 11, 2022. [Online]. Available: https://www.statista.com/statistics/1324977/global-business-flagged-trustpilot-reviews-by-star-rating/