According to a survey conducted among women in the United States between October and November 2021, 76 percent of respondents said they thought increased diversity and inclusion in ads was the result of brands caring about how they appear to consumers, rather than actually being committed to diversity and inclusion.
Share of women believing increased diversity in ads is the result of brands having a true commitment to inclusion in the United States as of November 2021
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AARP. (June 22, 2022). Share of women believing increased diversity in ads is the result of brands having a true commitment to inclusion in the United States as of November 2021 [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1324683/women-believing-diverse-ads-reflect-brand-commitment-to-inclusion-us/
AARP. "Share of women believing increased diversity in ads is the result of brands having a true commitment to inclusion in the United States as of November 2021." Chart. June 22, 2022. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1324683/women-believing-diverse-ads-reflect-brand-commitment-to-inclusion-us/
AARP. (2022). Share of women believing increased diversity in ads is the result of brands having a true commitment to inclusion in the United States as of November 2021. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1324683/women-believing-diverse-ads-reflect-brand-commitment-to-inclusion-us/
AARP. "Share of Women Believing Increased Diversity in Ads Is The Result of Brands Having a True Commitment to Inclusion in The United States as of November 2021." Statista, Statista Inc., 22 Jun 2022, https://www.statista.com/statistics/1324683/women-believing-diverse-ads-reflect-brand-commitment-to-inclusion-us/
AARP, Share of women believing increased diversity in ads is the result of brands having a true commitment to inclusion in the United States as of November 2021 Statista, https://www.statista.com/statistics/1324683/women-believing-diverse-ads-reflect-brand-commitment-to-inclusion-us/ (last visited October 02, 2024)
Share of women believing increased diversity in ads is the result of brands having a true commitment to inclusion in the United States as of November 2021 [Graph], AARP, June 22, 2022. [Online]. Available: https://www.statista.com/statistics/1324683/women-believing-diverse-ads-reflect-brand-commitment-to-inclusion-us/