E-mail opens worldwide 2022, by platform

Published by Statista Research Department, Dec 10, 2024
In March 2022, e-mail marketing performance metrics indicated that just over half - 52.6 percent - of email opens worldwide happened through Apple Mail Privacy Protection services. The next most used platform was webmail which constituted around 33 percent of email opens worldwide.

Distribution of e-mail marketing opens worldwide in March 2022, by device/platform

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Release date

April 2022

Region

Worldwide

Survey time period

March 2022

Supplementary notes

Numbers may not add up to 100 percent because of rounding.

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Usage

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Metrics & effectiveness

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Marketing personalization and AI

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Topics

E-mail marketing worldwideContent marketingE-mail usage in the United StatesMarketing personalization worldwideDigital advertising worldwide
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