In 2021, around 25 percent of respondents to a survey in Germany were willing to pay fove percent extra for sustainable product packaging. Only one out of 10 respondents was willing to pay 20 percent on top for sustainable packaging.
How much would you be willing to pay additionally for sustainable packaging?
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This question was phrased by the source as follows: "A product originally cost 2 euros. How much would you be willing to pay additionally for sustainable packaging?"
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Simon-Kucher & Partners. (March 31, 2021). How much would you be willing to pay additionally for sustainable packaging? [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/1323825/sustainable-product-packaging-paying-willingness-germany/
Simon-Kucher & Partners. "How much would you be willing to pay additionally for sustainable packaging?." Chart. March 31, 2021. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/1323825/sustainable-product-packaging-paying-willingness-germany/
Simon-Kucher & Partners. (2021). How much would you be willing to pay additionally for sustainable packaging?. Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/1323825/sustainable-product-packaging-paying-willingness-germany/
Simon-Kucher & Partners. "How Much Would You Be Willing to Pay Additionally for Sustainable Packaging?." Statista, Statista Inc., 31 Mar 2021, https://www.statista.com/statistics/1323825/sustainable-product-packaging-paying-willingness-germany/
Simon-Kucher & Partners, How much would you be willing to pay additionally for sustainable packaging? Statista, https://www.statista.com/statistics/1323825/sustainable-product-packaging-paying-willingness-germany/ (last visited July 23, 2024)
How much would you be willing to pay additionally for sustainable packaging? [Graph], Simon-Kucher & Partners, March 31, 2021. [Online]. Available: https://www.statista.com/statistics/1323825/sustainable-product-packaging-paying-willingness-germany/