According to a survey during the third quarter of 2022, 35.1 percent of online audiences in Colombia stated that WhatsApp was their favorite social media platform, with a usage reach of 92.4 percent among the online population. Facebook was followed in second place as the social platform of choice for around 24.8 percent of the respondents, while Instagram was the most preferred by 20.2 percent of Colombian internet users. Despite the significant growth of the platform, only 8.7 percent of the country's internet users said that TikTok was their favorite platform.
Favorite social media platforms among internet users in Colombia as of 3rd quarter 2022
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DataReportal, & Hootsuite, & We Are Social. (February 1, 2023). Favorite social media platforms among internet users in Colombia as of 3rd quarter 2022 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1323531/favorite-social-media-colombia/
DataReportal, und Hootsuite, und We Are Social. "Favorite social media platforms among internet users in Colombia as of 3rd quarter 2022." Chart. February 1, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1323531/favorite-social-media-colombia/
DataReportal, Hootsuite, We Are Social. (2023). Favorite social media platforms among internet users in Colombia as of 3rd quarter 2022. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1323531/favorite-social-media-colombia/
DataReportal, and Hootsuite, and We Are Social. "Favorite Social Media Platforms among Internet Users in Colombia as of 3rd Quarter 2022." Statista, Statista Inc., 1 Feb 2023, https://www.statista.com/statistics/1323531/favorite-social-media-colombia/
DataReportal & Hootsuite & We Are Social, Favorite social media platforms among internet users in Colombia as of 3rd quarter 2022 Statista, https://www.statista.com/statistics/1323531/favorite-social-media-colombia/ (last visited July 22, 2024)
Favorite social media platforms among internet users in Colombia as of 3rd quarter 2022 [Graph], DataReportal, & Hootsuite, & We Are Social, February 1, 2023. [Online]. Available: https://www.statista.com/statistics/1323531/favorite-social-media-colombia/