Main motivations for using natural and organic beauty products 2022

Published by
M. Shahbandeh,
May 22, 2024
In Italy, Spain, and France, the main motivator for using natural and organic beauty products is the belief that it is healthier or better for you body. Conversely, the belief of more powerful healing or soothing qualities is less of a motivator.

Main motivations for using natural and organic beauty products in Europe* as of 2022

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Release date

March 2022

Region

France, Italy, Spain

Survey time period

February 2022

Number of respondents

3,000 respondents

Special properties

Female beauty shoppers from France, Italy, and Spain.

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Statistics on " Natural and organic cosmetics in the U.S. "

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Market overview

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U.S. market

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Consumption

7

Consumer behavior

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Organic consumers Organic food market in the U.S. Online grocery shopping in the United StatesU.S. Gen Z & millennials: consumer goods and shopping behaviorNatural and organic cosmetics in the U.S.
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