According to a survey conducted in China in June of 2022, product functionality was the top factor influencing consumers buying sex toys, with 67.6 percent of respondents claiming this. The other two leading factors were "material and texture" and " buying privacy", with more than half of all respondents considering them when shopping for sex toys and other sex-related products.
Main factors considered when purchasing sex toys in China as of June 2022
Characteristic
Share of respondents
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iiMedia Research, & Weibo. (July 18, 2022). Main factors considered when purchasing sex toys in China as of June 2022 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1323092/china-factors-considered-when-buying-sex-products/
iiMedia Research, und Weibo. "Main factors considered when purchasing sex toys in China as of June 2022." Chart. July 18, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1323092/china-factors-considered-when-buying-sex-products/
iiMedia Research, Weibo. (2022). Main factors considered when purchasing sex toys in China as of June 2022. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1323092/china-factors-considered-when-buying-sex-products/
iiMedia Research, and Weibo. "Main Factors Considered When Purchasing Sex Toys in China as of June 2022." Statista, Statista Inc., 18 Jul 2022, https://www.statista.com/statistics/1323092/china-factors-considered-when-buying-sex-products/
iiMedia Research & Weibo, Main factors considered when purchasing sex toys in China as of June 2022 Statista, https://www.statista.com/statistics/1323092/china-factors-considered-when-buying-sex-products/ (last visited August 25, 2024)
Main factors considered when purchasing sex toys in China as of June 2022 [Graph], iiMedia Research, & Weibo, July 18, 2022. [Online]. Available: https://www.statista.com/statistics/1323092/china-factors-considered-when-buying-sex-products/