Direct mail pieces received by an average household in the U.S. 2020-2023, by type

Published by
J. G. Navarro,
Jul 4, 2024
In 2023, a household in the United States received, on average, 354 pieces of regular marketing direct mail, down from 368 two years before – a decrease of 3.8 percent. Meanwhile, the volume of nonprofit marketing mail remained the same: 93 pieces. Also in 2023, U.S. total direct mail volume declined by over 13 percent.

Number of direct mail pieces received by an average household in the United States from 2020 to 2023, by type

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Release date

June 2024

Region

United States

Survey time period

2020 to 2023

Supplementary notes

Data preceding 2022 comes from earlier releases.

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Topics

Direct mail advertising and marketing in the U.S.E-mail marketing worldwideMarketing personalization worldwideMarketing in the United States
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