Most talked-about DNA companies worldwide Q1 2022

Published by
Julia Faria,
Mar 19, 2024
In the first quarter of 2022, 23andMe reached almost 116 million points in online impressions and mentions, making it the most-talked about DNA company brand in that period. Ancestry DNA and MyHeritage DNA followed, with roughly 34 million and four million online impressions, respectively.

Leading DNA companies worldwide between January and March 2022, by number of online impressions

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Release date

June 2022

Region

Worldwide

Survey time period

January to March 2022

Supplementary notes

When determining the reach of DNA companies, SentiOne takes into account the direct and indirect interactions that mention generated and calculates viewable impressions based on a unique algorithm.

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