Online shoppers of alcoholic drinks 2022, by channel

Published by Daniela Coppola, Nov 24, 2022
According to a worldwide study released in 2022, Chinese online shoppers are the most eager to purchase alcoholic beverages on their phone. While almost 70 percent of them bought alcoholic drinks through mobile apps, only 14 percent of French buyers did the same. U.S. respondents were in the mid-field, with 32 percent of them using mobile apps for their shopping of wine, beer, or spirits.

Distribution of alcoholic beverage online shoppers in selected countries worldwide as of 2022, by channel

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Release date

2022

Region

Worldwide

Survey time period

as of 2022

Special properties

online beverage-alcohol buyers

Supplementary notes

The exact date of survey and the used methodology were not indicated by the source.

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Statistics on " E-commerce in France "

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Overview

5

User penetration

3

E-commerce merchants

8

Consumer behavior

8

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Topics

Wine e-commerceWine market in EuropeGlobal wine marketWine e-commerce in ItalyWine e-commerce in the U.S.
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