During a 2022 survey carried out in the United Kingdom, more than a quarter of fashion and lifestyle buyers stated that the price of a product plays one of the most important roles when deciding whether to complete a purchase or not. One in six responding consumers considered recommendations from trusted individuals as important in their decision.
Most important aspects while deciding whether to shop with a brand or not among fashion and lifestyle buyers in the United Kingdom as of spring 2022
Original question: "Which of the following aspects are the most important to you when deciding whether to shop with a brand or not? Select up to three" The source does not provide information about survey methodology. Percentage points exceeding 100 percent are probably due to rounding.
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Cure Media. (May 12, 2022). Most important aspects while deciding whether to shop with a brand or not among fashion and lifestyle buyers in the United Kingdom as of spring 2022 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1321495/purchase-decision-aspects-fashion-lifestyle-buyers-uk/
Cure Media. "Most important aspects while deciding whether to shop with a brand or not among fashion and lifestyle buyers in the United Kingdom as of spring 2022." Chart. May 12, 2022. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1321495/purchase-decision-aspects-fashion-lifestyle-buyers-uk/
Cure Media. (2022). Most important aspects while deciding whether to shop with a brand or not among fashion and lifestyle buyers in the United Kingdom as of spring 2022. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1321495/purchase-decision-aspects-fashion-lifestyle-buyers-uk/
Cure Media. "Most Important Aspects While Deciding Whether to Shop with a Brand or Not among Fashion and Lifestyle Buyers in The United Kingdom as of Spring 2022." Statista, Statista Inc., 12 May 2022, https://www.statista.com/statistics/1321495/purchase-decision-aspects-fashion-lifestyle-buyers-uk/
Cure Media, Most important aspects while deciding whether to shop with a brand or not among fashion and lifestyle buyers in the United Kingdom as of spring 2022 Statista, https://www.statista.com/statistics/1321495/purchase-decision-aspects-fashion-lifestyle-buyers-uk/ (last visited December 23, 2024)
Most important aspects while deciding whether to shop with a brand or not among fashion and lifestyle buyers in the United Kingdom as of spring 2022 [Graph], Cure Media, May 12, 2022. [Online]. Available: https://www.statista.com/statistics/1321495/purchase-decision-aspects-fashion-lifestyle-buyers-uk/