Time spent on X/Twitter by UK fashion & lifestyle shoppers per day 2022
During a 2022 survey carried out in the United Kingdom, more than one third (35 percent) of fashion and lifestyle consumers in the country that use X (formerly Twitter) stated that they spend between one and three hours per day on that social media platform. Nearly half of responding consumers (around 48 percent), however, spends less than one hour daily on Instagram, whereas approximately 13 percent of respondents spends at least three up to five hours there.