In 2022, more people shopping for back-to-college supplies in the United States were looking for ways to save money on said expenses than in previous years. Nearly 40 percent of U.S. college supply shoppers were planning to shop for sales more often and intended to do more comparative shopping online. From 2019 to 2021, the percentage of consumers taking these money-saving approaches floated around the 30 percent mark.
Share of back-to-college shoppers implementing savings-focused shopping behaviors due to the state of the economy in the United States from 2019 to 2022, by method
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National Retail Federation. (July 6, 2022). Share of back-to-college shoppers implementing savings-focused shopping behaviors due to the state of the economy in the United States from 2019 to 2022, by method [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1321004/shoppers-trying-to-save-while-buying-back-to-college-supplies/
National Retail Federation. "Share of back-to-college shoppers implementing savings-focused shopping behaviors due to the state of the economy in the United States from 2019 to 2022, by method." Chart. July 6, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1321004/shoppers-trying-to-save-while-buying-back-to-college-supplies/
National Retail Federation. (2022). Share of back-to-college shoppers implementing savings-focused shopping behaviors due to the state of the economy in the United States from 2019 to 2022, by method. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1321004/shoppers-trying-to-save-while-buying-back-to-college-supplies/
National Retail Federation. "Share of Back-to-college Shoppers Implementing Savings-focused Shopping Behaviors Due to The State of The Economy in The United States from 2019 to 2022, by Method." Statista, Statista Inc., 6 Jul 2022, https://www.statista.com/statistics/1321004/shoppers-trying-to-save-while-buying-back-to-college-supplies/
National Retail Federation, Share of back-to-college shoppers implementing savings-focused shopping behaviors due to the state of the economy in the United States from 2019 to 2022, by method Statista, https://www.statista.com/statistics/1321004/shoppers-trying-to-save-while-buying-back-to-college-supplies/ (last visited August 24, 2024)
Share of back-to-college shoppers implementing savings-focused shopping behaviors due to the state of the economy in the United States from 2019 to 2022, by method [Graph], National Retail Federation, July 6, 2022. [Online]. Available: https://www.statista.com/statistics/1321004/shoppers-trying-to-save-while-buying-back-to-college-supplies/