People who are willing to pay more for sustainable products in Malaysia 2023

Share of people who were willing to pay more for sustainable products in Malaysia as of December 2023

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Release date

January 2024

Region

Malaysia

Survey time period

December 7 to 31, 2023

Number of respondents

10,477 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original question: "Would you be willing to pay more for products that are sustainably-produced/packaged and environmentally friendly?"

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