Popular product categories on Amazon Prime Day in Mexico 2022

Published by Daniela Coppola, Jul 18, 2023
In Mexico, the most popular product category for Amazon Prime Day in 2022 is makeup and skincare, as 34 percent of respondents reported their desire to purchase said products during the major sales event. Clothing or accessories were close behind with 33 percent of respondents, followed by "other" with 31 percent.

Share of online users planning to shop on Amazon Prime Day in Mexico in 2022, by product category

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Release date

June 2022

Region

Mexico

Number of respondents

1,000 - 2,000

Special properties

Internet, smartphone and Google AdMob users

Supplementary notes

Participants are Internet, smartphone and Google AdMob users. Sample size is directly proportional to the population size.

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