Measures to encourage sustainable practices in Indonesia 2023

Published by Hanadian Nurhayati-Wolff, Feb 13, 2024
According to a survey on sustainable consumption in Indonesia conducted by Rakuten Insight in December 2023, approximately 39 percent of respondents stated that making sustainable and environmental-friendly products more affordable would encourage them to adopt more sustainable consumption practices. The same survey revealed that the reason why most respondents did not adopt sustainable practices was because they found it difficult to find sustainable products in their areas.

Measures to encourage sustainable practices among consumers in Indonesia as of December 2023

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Release date

January 2024

Region

Indonesia

Survey time period

December 7 to 31, 2023

Number of respondents

11,099 respondents

Age group

16 years and older

Special properties

among 6,267 female and 4,832 male respondents

Method of interview

Online survey

Supplementary notes

The question asked in the survey was as follows: "Which of these measures do you think would encourage you to adopt more sustainable consumption practices?"

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Overview

7

Purchase channels

7

Payment methods

7

Online shopping

7

Sustainable consumption

7

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Topics

Consumer shopping behavior in IndonesiaInternet usage in IndonesiaE-commerce in IndonesiaInfluencer marketing in IndonesiaFood retail industry in Indonesia
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