During a 2022 survey carried out in the United Kingdom, Instagram and Facebook emerged neck-to-neck as the most popular social media platforms that the responding B2C marketers use for marketing with a share of mentions of 20.31 percent and 20.18 percent, respectively. At a share of 16.3 percent, YouTube came in third position among the respondents.
Social media platforms used by business-to-consumer (B2C) marketers in the United Kingdom as of spring 2022
Original question: "What social media platforms do you currently use for marketing purposes? Select all that apply" The source does not provide information about survey methodology.
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Cure Media. (May 12, 2022). Social media platforms used by business-to-consumer (B2C) marketers in the United Kingdom as of spring 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1320255/b2c-marketing-social-media-platforms-uk/
Cure Media. "Social media platforms used by business-to-consumer (B2C) marketers in the United Kingdom as of spring 2022." Chart. May 12, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1320255/b2c-marketing-social-media-platforms-uk/
Cure Media. (2022). Social media platforms used by business-to-consumer (B2C) marketers in the United Kingdom as of spring 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1320255/b2c-marketing-social-media-platforms-uk/
Cure Media. "Social Media Platforms Used by Business-to-consumer (B2c) Marketers in The United Kingdom as of Spring 2022." Statista, Statista Inc., 12 May 2022, https://www.statista.com/statistics/1320255/b2c-marketing-social-media-platforms-uk/
Cure Media, Social media platforms used by business-to-consumer (B2C) marketers in the United Kingdom as of spring 2022 Statista, https://www.statista.com/statistics/1320255/b2c-marketing-social-media-platforms-uk/ (last visited December 21, 2024)
Social media platforms used by business-to-consumer (B2C) marketers in the United Kingdom as of spring 2022 [Graph], Cure Media, May 12, 2022. [Online]. Available: https://www.statista.com/statistics/1320255/b2c-marketing-social-media-platforms-uk/
