More and more Chinese consumers have turned to audiobooks to harvest fragmented time. In 2020, the user size of China's audiobook market amounted to 569 million people and was estimated to reach 650 million in the next few years. Consumer surveys have shown that about a third of Chinese adults listened to audiobooks regularly.
Number of audiobook users in China from 2016 to 2020
(in millions)
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iiMedia Research. (December 18, 2020). Number of audiobook users in China from 2016 to 2020 (in millions) [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1320102/china-audiobook-userbase/
iiMedia Research. "Number of audiobook users in China from 2016 to 2020 (in millions)." Chart. December 18, 2020. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1320102/china-audiobook-userbase/
iiMedia Research. (2020). Number of audiobook users in China from 2016 to 2020 (in millions). Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1320102/china-audiobook-userbase/
iiMedia Research. "Number of Audiobook Users in China from 2016 to 2020 (in Millions)." Statista, Statista Inc., 18 Dec 2020, https://www.statista.com/statistics/1320102/china-audiobook-userbase/
iiMedia Research, Number of audiobook users in China from 2016 to 2020 (in millions) Statista, https://www.statista.com/statistics/1320102/china-audiobook-userbase/ (last visited December 23, 2024)
Number of audiobook users in China from 2016 to 2020 (in millions) [Graph], iiMedia Research, December 18, 2020. [Online]. Available: https://www.statista.com/statistics/1320102/china-audiobook-userbase/
