In a survey conducted in 2023, Hokkaido was the most popular domestic touristic destination in Japan. Hokkaido, which is Japan's northernmost prefecture, and Okinawa, Japan's southernmost prefecture, consistently rank among the most desired domestic tourist locations.
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Everything on "Leisure travel in Japan" in one document: edited and divided into chapters, including detailed references.
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Overview
Travel characteristics
Overnight trips
One-day trips
Expenditure
Consumer behavior
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