Benefits of retail media networks in the U.S. 2022

Published by Statista Research Department, Aug 31, 2023
During a 2022 survey carried out among retailers and brands in the United States, 26 percent of respondents named a closer relationship with retailers as one of benefits of retail media networks. Better shopping experience was mentioned by seven percent of respondents.

Benefits of retail media networks according to retailers and brands in the United States as of August 2022

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Sources

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Release date

October 2022

Region

United States

Survey time period

August 2022

Supplementary notes

The source does not provide information on survey methodology.

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Overview

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Topics

Retail industry advertising in the United StatesAdvertising in the United StatesCPG industry advertising in the U.S.Digital retail media advertising in the United StatesDigital retail media advertising worldwide
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