In the realm of digital advertising, ads in retail media are ads appearing in online stores and online marketplaces. In the first quarter of 2022, digital retail media spending on sponsored product ads was 49 percent higher than in the first quarter of 2021. In total, digital retail media ad spending increased 38 percent in the same period.
Change in digital retail media advertising spending on selected ad types worldwide in 1st quarter 2022
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Year-on-year growth rate
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Skai. (May 3, 2022). Change in digital retail media advertising spending on selected ad types worldwide in 1st quarter 2022 [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/1319498/change-retail-media-ad-spend-type/
Skai. "Change in digital retail media advertising spending on selected ad types worldwide in 1st quarter 2022." Chart. May 3, 2022. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/1319498/change-retail-media-ad-spend-type/
Skai. (2022). Change in digital retail media advertising spending on selected ad types worldwide in 1st quarter 2022. Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/1319498/change-retail-media-ad-spend-type/
Skai. "Change in Digital Retail Media Advertising Spending on Selected Ad Types Worldwide in 1st Quarter 2022." Statista, Statista Inc., 3 May 2022, https://www.statista.com/statistics/1319498/change-retail-media-ad-spend-type/
Skai, Change in digital retail media advertising spending on selected ad types worldwide in 1st quarter 2022 Statista, https://www.statista.com/statistics/1319498/change-retail-media-ad-spend-type/ (last visited July 23, 2024)
Change in digital retail media advertising spending on selected ad types worldwide in 1st quarter 2022 [Graph], Skai, May 3, 2022. [Online]. Available: https://www.statista.com/statistics/1319498/change-retail-media-ad-spend-type/