In the realm of digital advertising, retail media advertising are ads appearing in online stores and online marketplaces. In the fourth quarter of 2023, the cost-per-click (CPC) of such ads stood at 1.1 U.S. dollars, having increased from 95 U.S. cents in the last quarter of 2022.
Digital retail media cost-per-click (CPC) worldwide from 1st quarter 2021 to 4th quarter 2023
(in U.S. dollars)
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Skai. (March 13, 2024). Digital retail media cost-per-click (CPC) worldwide from 1st quarter 2021 to 4th quarter 2023 (in U.S. dollars) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1319467/retail-media-cpc/
Skai. "Digital retail media cost-per-click (CPC) worldwide from 1st quarter 2021 to 4th quarter 2023 (in U.S. dollars)." Chart. March 13, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1319467/retail-media-cpc/
Skai. (2024). Digital retail media cost-per-click (CPC) worldwide from 1st quarter 2021 to 4th quarter 2023 (in U.S. dollars). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1319467/retail-media-cpc/
Skai. "Digital Retail Media Cost-per-click (Cpc) Worldwide from 1st Quarter 2021 to 4th Quarter 2023 (in U.S. Dollars)." Statista, Statista Inc., 13 Mar 2024, https://www.statista.com/statistics/1319467/retail-media-cpc/
Skai, Digital retail media cost-per-click (CPC) worldwide from 1st quarter 2021 to 4th quarter 2023 (in U.S. dollars) Statista, https://www.statista.com/statistics/1319467/retail-media-cpc/ (last visited December 21, 2024)
Digital retail media cost-per-click (CPC) worldwide from 1st quarter 2021 to 4th quarter 2023 (in U.S. dollars) [Graph], Skai, March 13, 2024. [Online]. Available: https://www.statista.com/statistics/1319467/retail-media-cpc/