In 2021, there were 35 percent of social shoppers in Thailand who were from middle-income households. Social shopping or social commerce is a form of e-commerce that describes buying and selling items through social media platforms. Social commerce practices have become immensely popular in Thailand in recent years.
Share of social shoppers in Thailand in 2021, by household income
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M&C Saatchi Performance. (March 7, 2022). Share of social shoppers in Thailand in 2021, by household income [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1318884/thailand-share-of-social-shoppers-by-household-income/
M&C Saatchi Performance. "Share of social shoppers in Thailand in 2021, by household income." Chart. March 7, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1318884/thailand-share-of-social-shoppers-by-household-income/
M&C Saatchi Performance. (2022). Share of social shoppers in Thailand in 2021, by household income. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1318884/thailand-share-of-social-shoppers-by-household-income/
M&C Saatchi Performance. "Share of Social Shoppers in Thailand in 2021, by Household Income." Statista, Statista Inc., 7 Mar 2022, https://www.statista.com/statistics/1318884/thailand-share-of-social-shoppers-by-household-income/
M&C Saatchi Performance, Share of social shoppers in Thailand in 2021, by household income Statista, https://www.statista.com/statistics/1318884/thailand-share-of-social-shoppers-by-household-income/ (last visited December 22, 2024)
Share of social shoppers in Thailand in 2021, by household income [Graph], M&C Saatchi Performance, March 7, 2022. [Online]. Available: https://www.statista.com/statistics/1318884/thailand-share-of-social-shoppers-by-household-income/