Main challenges in launching B2B digital commerce in the Nordics 2024

Published by
L. Yltävä,
Dec 18, 2024

The role of salespeople still matters in the business-to-business (B2B) environment. According to a 2024 survey, 14 percent of professionals working in the Nordics' B2B companies believed digital sales could hardly replace personal sales, hindering B2B digital sales activities. Another 12 percent of respondents stated that it is challenging to integrate with the existing backend systems.

Main challenges in launching business-to-business (B2B) digital commerce in the Nordics in 2024

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

2024

Region

Denmark, Finland, Norway, Sweden

Survey time period

January 2024

Special properties

decision makers at B2B companies not selling through digital channels

Supplementary notes

The question was phrased by the source as follows: "What do you consider the biggest challenges of B2B digital commerce?"

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " B2B e-commerce in Europe "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you B2B e-commerce in Europe

Overview

4

United Kingdom

4

Italy and Germany

6

Nordics

7

France and Benelux

6

Other EU countries

4

Trends

3

Further Content: You might find this interesting as well

Topics

B2B e-commerce in EuropeB2B e-commerce in the United StatesB2B advertising & marketing in the United States B2B e-commerce in Latin AmericaSoftware as a Service (SaaS)
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.