According to a survey released in June 2022 and conducted among consumers in the United States, the United Kingdom, Brazil, France, Germany, India, Italy, and Japan, 45 percent of respondents said brands should support Pride Month by educating people on LGBTQ+ issues and misconceptions. This was followed by 39 percent of respondents saying brands should present a more accurate and positive representation of LGBTQ+ individuals.
Leading ways brands should support Pride Month according to consumers worldwide as of June 2022
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The Drum. (June 21, 2022). Leading ways brands should support Pride Month according to consumers worldwide as of June 2022 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1318228/ways-brands-should-support-pride-month-consumers-worldwide/
The Drum. "Leading ways brands should support Pride Month according to consumers worldwide as of June 2022." Chart. June 21, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1318228/ways-brands-should-support-pride-month-consumers-worldwide/
The Drum. (2022). Leading ways brands should support Pride Month according to consumers worldwide as of June 2022. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1318228/ways-brands-should-support-pride-month-consumers-worldwide/
The Drum. "Leading Ways Brands Should Support Pride Month According to Consumers Worldwide as of June 2022." Statista, Statista Inc., 21 Jun 2022, https://www.statista.com/statistics/1318228/ways-brands-should-support-pride-month-consumers-worldwide/
The Drum, Leading ways brands should support Pride Month according to consumers worldwide as of June 2022 Statista, https://www.statista.com/statistics/1318228/ways-brands-should-support-pride-month-consumers-worldwide/ (last visited July 22, 2024)
Leading ways brands should support Pride Month according to consumers worldwide as of June 2022 [Graph], The Drum, June 21, 2022. [Online]. Available: https://www.statista.com/statistics/1318228/ways-brands-should-support-pride-month-consumers-worldwide/
