In 2024, Togo was estimated to be the fastest-growing programmatic market in Europe, with an annual growth rate of roughly 15.1 percent. Burkina Faso and Seychelles followed, with growth rates of 14.4 and 14 percent, respectively.
Fastest-growing programmatic markets in Africa in 2024
Characteristic
Annual growth rate
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Statista. (March 5, 2024). Fastest-growing programmatic markets in Africa in 2024 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1318172/fastest-growing-programmatic-markets-africa/
Statista. "Fastest-growing programmatic markets in Africa in 2024." Chart. March 5, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1318172/fastest-growing-programmatic-markets-africa/
Statista. (2024). Fastest-growing programmatic markets in Africa in 2024. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1318172/fastest-growing-programmatic-markets-africa/
Statista. "Fastest-growing Programmatic Markets in Africa in 2024." Statista, Statista Inc., 5 Mar 2024, https://www.statista.com/statistics/1318172/fastest-growing-programmatic-markets-africa/
Statista, Fastest-growing programmatic markets in Africa in 2024 Statista, https://www.statista.com/statistics/1318172/fastest-growing-programmatic-markets-africa/ (last visited July 22, 2024)
Fastest-growing programmatic markets in Africa in 2024 [Graph], Statista, March 5, 2024. [Online]. Available: https://www.statista.com/statistics/1318172/fastest-growing-programmatic-markets-africa/